For players training alone, The PLAYR1 Project pairs a free coaching app with Handlz equipment
A player practicing alone may have time to shoot but no clear plan for the session. The PLAYR1 Project addresses that problem with a basketball app, free training resources and a separate equipment line called Handlz.

A plan for practice
PLAYR1 is free to download for iPhone and iPad. Its developer describes drills, routines, shooting challenges and tailored feedback from an in-app coach called Coach P.
The pitch is aimed at players who practice independently, including people working toward a school team or trying to improve their shooting records. Rather than selling only a piece of equipment, the project also offers a way to organize time on the court.
Free guidance, physical products
The project's website presents Handlz as its training-equipment line and links to a shop. It also puts free training resources and basketball content alongside the app.
The free tools could introduce players to the equipment line while serving the same independent-practice audience. That gives the venture a potential route from useful practice content to a physical purchase, without requiring a player to pay for the app first.
